WhatsApp newsletter

The WhatsApp newsletter your customers actually read

A WhatsApp newsletter lands in the same thread as messages from friends and family. Kanal lets Shopify brands build an opted-in list, send rich campaigns, and track the revenue behind every send.

5/5 on Shopify500+ brands trust us
Weekly newsletterWhatsApp campaign · FincutSending

This week: new colours, a styling guide and early access for subscribers.

AudienceNewsletter subscribersOpted in
Sent0 / 12,480
Delivered0%
Read0%
Revenue€0

Trusted by fast-growing brands and global retailers

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The problem

Email newsletters get ignored

Average newsletter open rates sit near 21%, and even loyal subscribers scroll past. Promotions tabs, spam filters, and crowded inboxes bury the work you put into every send.

With Kanal

Same newsletter, a channel people read

Kanal turns your newsletter into WhatsApp campaigns: segmented sends built on Shopify data, media-rich messages with buttons, and replies that become conversations and orders.

500+
brands use Kanal
5/5
on the Shopify App Store, 132 reviews
5 min
to set up the app
89 €
per month, starting plan price

What you get with Kanal.Built for Shopify stores.

Connect your store in a few clicks, then compare the plans to see what each one includes.

See pricing

WhatsApp newsletter · 01

Opt-in list building

Grow a compliant subscriber list with website widgets, checkout opt-ins, and QR codes. Every contact has said yes.

WhatsApp newsletter · 02

Rich media campaigns

Send images, product cards, and tap-to-buy buttons, not just a wall of text.

WhatsApp newsletter · 03

Shopify segmentation

Target by purchase history, total spend, or last order date, synced automatically from your store.

WhatsApp newsletter · 04

Revenue per send

See the orders and revenue attributed to every newsletter, next to opens and replies.

Kanal campaign report with delivery, read, and conversion funnel
A real campaign report in Kanal: 86.8% delivered, 77.6% read.

WhatsApp newsletter FAQ

What is a WhatsApp newsletter?

A WhatsApp newsletter is a recurring campaign sent to subscribers who opted in to hear from your brand on WhatsApp. Each recipient gets it as a personal message and can reply, which makes it closer to a conversation than a broadcast email.

Do customers have to opt in?

Yes. WhatsApp requires explicit opt-in, and that is what makes the channel work: your list only contains people who asked to hear from you. Kanal collects opt-ins through website widgets, checkout, and QR codes, and handles opt-outs automatically.

How is it different from an email newsletter?

Reach and attention. Email newsletters average around 21% opens; WhatsApp messages are read by 96% of recipients, usually within minutes. WhatsApp also supports instant replies, so a newsletter can turn into a sales conversation.

What does sending a WhatsApp newsletter cost?

Two parts: your Kanal plan, from 89€/month, and Meta's fees per delivered template message, billed on usage. The pricing page has a simulator to estimate both for your list size.

Can I segment who receives each newsletter?

Yes. Because Kanal is Shopify-native, you can target segments like repeat buyers, big spenders, or customers who have not ordered in 60 days, without exporting or importing lists.