Klaviyo × WhatsApp

Klaviyo WhatsApp integration for Shopify stores

Add WhatsApp to the Klaviyo setup you already run: target your Klaviyo segments with WhatsApp campaigns, send WhatsApp templates from your Klaviyo flows and read WhatsApp engagement back in Klaviyo.

5/5 on Shopify500+ brands trust us
Klaviyo welcome seriesFincut · KlaviyoLive
  1. Segment syncedKlaviyo · New subscribersSync
  2. Flow event receivedWelcome series started9:30 am
  3. WhatsApp message10% code · Product photo · 2 buttonsRead
  4. Clicked the offerBrowsing the new collection3 min
  5. First order#1066 · Paid in Shopify€42.90
Revenue from Klaviyo flows this month€7,840.30

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The problem

Your segments and flows already live in Klaviyo

Starting WhatsApp in a separate tool usually means rebuilding segments, copying flow logic and comparing numbers that no longer match. Your Klaviyo work should carry over to WhatsApp as it is.

With Kanal

Keep Klaviyo, add WhatsApp with Kanal

Connect Klaviyo to Kanal with a private API key. Your Klaviyo segments become audiences for WhatsApp campaigns, your Klaviyo flows can send a WhatsApp template through a webhook, and Kanal sends WhatsApp events back to Klaviyo. Email and SMS stay in Klaviyo.

Key features.Klaviyo and WhatsApp, connected.

Connect Klaviyo to Kanal in a few clicks, then compare the plans to see what each one includes.

See pricing

Klaviyo × WhatsApp · 01

Klaviyo segments as WhatsApp audiences

Pick a Klaviyo segment when you create a WhatsApp campaign in Kanal. Template variables map to Klaviyo profile properties such as first name.

Klaviyo × WhatsApp · 02

WhatsApp from Klaviyo flows

Add a webhook block to a Klaviyo flow: it calls a Kanal automation that sends an approved WhatsApp template at that step.

Klaviyo × WhatsApp · 03

WhatsApp metrics in Klaviyo

Kanal pushes WhatsApp events (delivered, read, clicked) to Klaviyo as metrics, to build segments and branch flows on WhatsApp engagement.

Klaviyo × WhatsApp · 04

Shopify flows stay in Kanal

Abandoned carts, order and shipping messages and the shared inbox keep running in Kanal from your Shopify data. Klaviyo handles the scenarios you choose.

What you can do.Use cases with Klaviyo.

01

Birthday and VIP flows

Send a WhatsApp template from the Klaviyo flows Kanal does not cover natively, such as birthdays or upsells built on precise purchase conditions.

02

Email first, WhatsApp next

In a Klaviyo flow, send the email first, then a WhatsApp message to the customers who did not open it.

03

Campaigns to Klaviyo segments

Send a WhatsApp campaign to a Klaviyo segment, with each customer's first name filled in from their Klaviyo profile.

Klaviyo FAQ

How does the Klaviyo WhatsApp integration work?

You create a private API key with full access in Klaviyo and paste it in Kanal under Settings, then Integrations. Kanal can then target your Klaviyo segments with WhatsApp campaigns, your Klaviyo flows can call a Kanal webhook to send a WhatsApp template, and Kanal sends WhatsApp events back to Klaviyo as metrics.

Can I use my Klaviyo segments?

Yes, as the audience of a WhatsApp campaign: choose From Klaviyo Segment when you target the campaign. Kanal works with Klaviyo segments, not lists. To automate sends from Klaviyo, add a webhook block to a Klaviyo flow.

Does it replace Klaviyo email or SMS?

No. Email and SMS stay in Klaviyo. Kanal handles the WhatsApp part: campaigns, automations, the shared inbox and the AI agent.

Which Kanal plan includes the Klaviyo integration?

The Scale plan (149€ per month) and the plans above it. Meta's WhatsApp messaging fees are billed per message on top.

Where do I see WhatsApp results in Klaviyo?

In Klaviyo, open Analytics, then Metrics, and search for Kanal: the WhatsApp events Kanal sends appear there, ready for reports, segments and flow conditions.