Email and ads keep getting more expensive
Open rates on email keep falling and ad costs keep climbing. Your best customers are on WhatsApp every day, but reaching them there feels complicated and risky without the right platform.
WhatsApp marketing
WhatsApp marketing that drives real revenue
WhatsApp marketing reaches customers in the app they already read every day. Kanal helps Shopify brands turn WhatsApp into a measurable revenue channel with campaigns, automations, and a shared inbox.
5/5 on Shopify500+ brands trust us
Black Friday · Early accessWhatsApp campaign · FincutSending
Black Friday starts now for you: early access to 40% off, 24 hours before everyone else.
AudienceVIP customersOpted in
Sent0 / 12,480
Delivered0%
Read0%
Revenue€0
Trusted by fast-growing brands and global retailers
With Kanal
One platform for WhatsApp marketing
Kanal brings campaigns, automated flows, segmentation, and support into a single WhatsApp marketing platform built for Shopify. Send broadcasts, recover carts, and answer customers from one place, with revenue tracked back to every message.
- 500+
- brands use Kanal
- 5/5
- on the Shopify App Store, 132 reviews
- 5 min
- to set up the app
- 89 €
- per month, starting plan price
What you get with Kanal.Built for Shopify stores.
Connect your store in a few clicks, then compare the plans to see what each one includes.
See pricingWhatsApp marketing · 01
Broadcast campaigns
Send targeted promotions, launches, and newsletters to opted-in customers and track revenue per campaign.
WhatsApp marketing · 02
Automated flows
Recover abandoned carts, welcome subscribers, and win back lapsed buyers with triggers tied to Shopify events.
WhatsApp marketing · 03
Customer segmentation
Target by purchase history, spend, and behavior so every message lands with the right audience.
WhatsApp marketing · 04
Revenue attribution
See exactly how much revenue each WhatsApp campaign and flow generates, tied to your Shopify orders.
WhatsApp marketing FAQ
What is WhatsApp marketing?
WhatsApp marketing is the practice of sending promotional and transactional messages to customers on WhatsApp, from campaigns and product launches to abandoned cart reminders and order updates. Messages land in the app customers already use to talk to friends and family, and brands on Kanal see WhatsApp open rates above 90%.
Is WhatsApp marketing allowed?
Yes, WhatsApp marketing is allowed when you use the official WhatsApp Business API and message customers who have opted in. Kanal is built on the official platform and handles opt-in collection and compliant templates so your account stays in good standing.
How do I start WhatsApp marketing on Shopify?
Connect your Shopify store to Kanal, collect opt-ins through your checkout and popups, then send your first broadcast or turn on an automated flow like abandoned cart recovery. No developer or code is required.
How much does WhatsApp marketing cost?
Costs come from two parts: Meta's fee per delivered template message, which varies by country and category, and your platform subscription. Kanal shows message costs transparently, and most stores see WhatsApp pay for itself through recovered carts and campaign revenue.
Does WhatsApp marketing work better than email?
For engagement and replies, usually. WhatsApp messages land in a chat app customers open every day, they can reply in the same thread, and brands on Kanal see WhatsApp open rates above 90%. Email still fits long-form content and newsletters, so most stores run both, with WhatsApp for time-sensitive and conversational messages.
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