Generic chatbots frustrate buyers
Rule-only bots loop on 'I did not understand' and send buyers away. The questions that decide a sale, size, stock, delivery, need real product knowledge.
Instagram AI chatbot
An AI that sells in your DMs
Kanal's chatbot reads your Shopify catalog and your policies, then answers product questions directly in Instagram DMs: sizes, stock, shipping, with a buy link in the reply.
5/5 on Shopify500+ brands trust us
EL
Do you ship to Belgium? And is the polo in stock in navy?
Instagram DM · @fincut
Yes to both! The navy polo is in stock in every size, and delivery to Belgium takes 2 to 3 days, with no shipping cost from €60.
Shop the polo
Trusted by fast-growing brands and global retailers
With Kanal
Trained on your catalog, honest about limits
The AI answers from your product data and store policies, hands off to a human when it should, and keeps the whole conversation in the same inbox as WhatsApp.
- 500+
- brands use Kanal
- 5/5
- on the Shopify App Store, 132 reviews
- 5 min
- to set up the app
- 89 €
- per month, starting plan price
What you get with Kanal.Built for Shopify stores.
Connect your store in a few clicks, then compare the plans to see what each one includes.
See pricingInstagram AI chatbot · 01
Catalog-trained answers
Sizes, variants, stock, and prices come straight from your synced Shopify data.
Instagram AI chatbot · 02
Buy link in the reply
Every product answer can carry the direct link to complete the order.
Instagram AI chatbot · 03
Human handoff
When a question needs a person, the conversation lands in your inbox with full context.
Instagram AI chatbot · 04
Same brain as WhatsApp
One AI agent, consistent answers on Instagram and WhatsApp.
Instagram AI chatbot FAQ
What makes this different from a rule-based bot?
Rules handle keywords; the AI handles questions. It reads your Shopify catalog and policies, so 'is the sand colorway in size 8?' gets a real answer with a link, not a menu.
Can it hand over to a human?
Yes. You define when the AI steps back, and the conversation arrives in your inbox with the full history.
Does it work alongside comment-to-DM?
Yes. Triggers bring people into the DM, the AI answers product questions, and flows handle the rest.
Is it safe for my brand voice?
You set the tone and the boundaries, and the AI answers only from your data and policies rather than inventing.
What does it cost?
The AI agent is part of Kanal's plans alongside WhatsApp; see the public pricing page for tiers.